Category

TCS Toronto Waterfront Marathon

Feb 12 2024
0

Toronto’s The Running Physio Announces Partnership with Canada Running Series for 2024 Season

By | General, Oasis ZooRun, Spring Run-Off, TCS Toronto Waterfront Marathon, Toronto Waterfront 10K | No Comments

Ontario’s premier rehabilitation centre for runners will help guide athletes from their training plan to the finish line for the Spring Run-Off, Under Armour Toronto 10K, Oasis ZooRun, and the TCS Toronto Waterfront Marathon

TORONTO, CAN (February 12, 2024) – The Running Physio, Toronto’s one-spot-shop for runners looking to recover from injury or train for a race, will be partnering with the Canada Running Series (CRS) for the 2024 editions of the Spring Run-Off, Under Armour Toronto 10K, Oasis ZooRun and the TCS Toronto Waterfront Marathon. The clinic – operating since 2016 – has treated over 6000 runners since its inception and provides physiotherapy, registered massage therapy, running analysis and customized training programs to runners of all levels.

The Running Physio will be providing training recommendations, mobility and stability exercises, and run form tips to participants leading up to each race. Their team will also be available post-race to provide hands-on therapy to athletes, and for runners attending the TCS Toronto Waterfront Marathon, they will be providing free run form analysis and massage during Expo hours. With over 50% of runners experiencing an injury during their running careers, having The Running Physio available at each race is a perfect partnership.

“We couldn’t be more excited to have The Running Physio’s support at our Toronto events in 2024,” said CRS National Event Director Charlotte Brookes. “As a past client of the Running Physio during my running journey, I know first hand how important their services and support are to reaching your full running potential. We are thrilled to see what we can build together to elevate the event experience this year.”

With an increasing number of runners looking for specific services available to help guide them through injury, The Running Physio has seen more and more people tired of hearing “just stop running” from their physician. With a deep-rooted philosophy that “anyone can run”, the clinic emphasizes teaching clients how to listen to their bodies to push harder when they can, and pull back when they are teetering on trouble. 

Boston Marathoner and Ironman athlete Lauren Roberts is a Physiotherapist and Owner of the clinic. “With over 50% of runners experiencing injury during their running career, we created our business to be able to keep people moving – regardless of their abilities or goals. Whether you are looking for advice on shoewear or to set a new Waterfront Marathon PB, we can help you. It’s a really fun environment – our team really loves working with motivated patients.” 

Registration is now open for the 2024 season. The Spring Run-Off is April 6th in High Park, the Under Armour Toronto 10K is June 15th, the Oasis ZooRun September 14, and the TCS Toronto Waterfront Marathon October 20. 

For more information on The Running Physio, please visit www.therunningphysio.ca. 

For more information on Canada Running Series events, please visit www.canadarunningseries.com.

 

For press inquiries please contact: 

Canada Running Series: Damien Hope |damien@canadarunningseries.com | 416-944-2765 x508

The Running Physio: Lauren Roberts| lauren@therunningphysio.ca

###

About Canada Running Series

Canada Running Series is Canada’s premier road race series, offering seven annual events nationwide. Since 2017, CRS’s flagship event, the TCS Toronto Waterfront Marathon, has served as the Athletics Canada National Marathon Championship race and has doubled as the Olympic trials. In 2023, CRS raised over $3.5 million for over 200 local charities through the Charity Challenge.

Using innovation and organization as guiding principles, Canada Running Series stages great experiences for runners of all levels, from Canadian Olympians to recreational and charity runners. With a mission of “building community through the sport of running,” CRS is committed to making sport part of sustainable communities and the city-building process.

About The Running Physio 

The Running Physio is a well-established Physiotherapy clinic in Toronto providing Physiotherapy, Running Analysis, Run Coaching and RMT services for people who love to move. The clinic takes pride in maintaining a reputation for effectively treating runners of all levels and abilities with precision and confidence. With personable and highly-trained staff, high-end equipment and private rooms, The Running Physio has treated over 6000 runners in Toronto and the GTA since 2016.

Physiotherapist and Clinic Owner Lauren Roberts grew tired of hearing “I tried physio before but…it didn’t really help”. She set out to create a clinic with a mission to develop a safe space where clients are listened to and provided with a step-by-step plan to get better and get back to the things that make them happy. As a female-run, family friendly clinic with a continuous drive to do things better, The Running Physio has challenged the traditional physiotherapy service industry in a continuous pursuit to connect with people and help them achieve their goals.

 

Dec 05 2023
0

New partnership between Canada Running Series and CelePLATE

By | Eastside 10k, General, Oasis ZooRun, Spring Run-Off, TCS Toronto Waterfront Marathon | No Comments

CelePLATE becomes the official personalized medal engraving provider for all Canada Running Series events through 2024. 

TORONTO, ONTARIO, December 5, 2023 – Canada Running Series (CRS) is pleased to announce a new partnership with CelePLATE, a new Canadian, female-owned business offering personalized laser etched inserts for the back of participants finisher medals.

Participants have the option to purchase an engraved plate which fits nicely into the recess on the back of their race medal or the ribbon clip which is secured onto the ribbon with a custom-made clip. Participants simply collect their race medal at the finish line and their personalized CelePLATE will arrive in the mail within two weeks, laser engraved with their name and finish time.

Expanding on their commitment to sustainability, Canada Running Series is delighted to be working with CelePLATE. “With most of our participants residing in Canada, participants will receive their engraved plate in just a few days and with a much shorter travel distance using a local, Canadian company,” said Charlotte Brookes, National Event Director of CRS. 

“CelePLATE is thrilled to partner with Canada Running Series, providing their participants the opportunity to enhance the race experience and celebrate their achievement with a custom plate insert. With the endorsement of Canada Running Series, a world-class running event organization, CelePLATE is poised to grow our brand presence within the Canadian racing community and play a part in recognizing the hard work and dedication that goes into training and participating in a race.” Chief CelePLATION Officer, Tara Melville adds.

Registration for Canada Running Series 2024 events is now open. Visit https://canadarunningseries.com for more information.

###

About Canada Running Series  

Canada Running Series is Canada’s premier road race series, offering seven annual events nationwide. Since 2017, CRS’s flagship event, the TCS Toronto Waterfront Marathon, has served as the Athletics Canada National Marathon Championship race and has doubled as an Olympic qualifier. In 2022, CRS raised $4.2 million for over 240 local charities through the Charity Challenge. 

Using innovation and organization as guiding principles, Canada Running Series stages great experiences for runners of all levels, from Canadian Olympians to recreational and charity runners. With a mission of “building community through the sport of running,” CRS is committed to making sport part of sustainable communities and the city-building process. 

Media Contact:
Ian Cater
Senior Manager of Marketing & Partnerships
ian@canadarunningseries.com 

About CelePLATE

CelePLATE is proudly Canadian. Founded by Race Director and Co-Owner of Run Well Events Inc., Tara Melville, CelePLATE was created to offer Canadian events, from running to triathlon, an alternative to using an overseas supplier for personalized medal inserts. As a Canadian company, orders are delivered quickly, with sustainability in mind. CelePLATE’s head office is located near Guelph, Ontario. 

Media Contact:
Tara Melville
Chief CelePLATION Officer
CelePLATE
tara@runwellevents.com  

 

May 10 2022
0

Athletic Brewing Co. join the TCS Toronto Waterfront Marathon and Vancouver Half Marathon as NA Beer Partner

By | TCS Toronto Waterfront Marathon, Vancouver Half Marathon | No Comments

The leading non-alcoholic craft brewery will bring their popular non-alcoholic beers to the World-Renowned Races in 2022.

[May 10, 2022 – Toronto, CAN] – Canada Running Series (CRS) today announces its partnership with craft NA brewery, Athletic Brewing Company, as the official non-alcoholic beer partner of the TCS Toronto Waterfront Marathon, October 16th, and the Vancouver Half Marathon, June 26th. The new deal promises to bring some of Athletic Brewing Company’s flagship non-alcoholic beers to the finish lines of CRS’ two biggest races, allowing participants to celebrate their accomplishments without the risk of a hangover. 

Participants will have a number of opportunities to try the beer in advance of their race, including at scheduled local training runs, through access to exclusive discounts, by attending the Toronto Waterfront Marathon Expo or by adding a pack to their purchase when they sign up for the race.

“We’re delighted to welcome Athletic Brewing Company to Canada Running Series,” said CRS President Alan Brookes. “Their commitment to sustainability, to innovation and excellence, and most especially to healthy lifestyles, make them a perfect partner in our continued quest to build community through running. Their award winning, non-alcoholic craft beers will greatly enhance our celebratory, post-race experience and are guaranteed to make our events even more tasty than before. Cheers to an Athletic!”

With standing global partnerships with IRONMAN and Spartan Race, Athletic Brewing Company has a deep-rooted commitment to the world of outdoor sport and adventure. Athletic Brewing Company, the leading non-alcoholic craft brewer in the U.S., has recently announced the 2022 submission period of its outdoors-focused give back program, Two for the Trails. As the largest donation program of its kind in the outdoors space, Athletic Brewing Company is pledging one million dollars to grantee winners and other partnerships of Two for the Trails in 2022. 

“Athletic Brewing Company is deeply committed to positively impacting our customers’ health, fitness, and happiness which makes this partnership a perfect fit with Canada Running Series”, said Athletic Brewing Company CEO, Bill Shufelt. “We can’t wait to get some Athletic brews in participant’s hands as they cross the finish line to celebrate their achievements on race day in both Toronto and Vancouver!”

Registration is open now for both events. The Vancouver Half Marathon is set for June 26, 2022, and the TCS Toronto Waterfront Marathon will take place on October 16, 2022. With hybrid events here for the foreseeable future, each event will offer all distances virtually as well.

For more information on Canada Running Series events, please visit www.canadarunningseries.com. 

For more information on Athletic Brewing Company, please visit: www.athleticbrewing.ca.

Press Contact: Jess Fiaschetti | Jess@OutsidePR.com | 415.565.9530

About Canada Running Series

Canada Running Series is Canada’s premier road race series, offering seven annual events nationwide. Since 2017, CRS’s flagship event, the TCS Toronto Waterfront Marathon, has served as the Athletics Canada National Marathon Championship race and has doubled as the Olympic trials. In 2021, CRS raised $4.8 million for 260 local charities through the Charity Challenge.

Using innovation and organization as guiding principles, Canada Running Series stages great experiences for runners of all levels, from Canadian Olympians to recreational and charity runners. With a mission of “building community through the sport of running,” CRS is committed to making sport part of sustainable communities and the city-building process.

About Athletic Brewing Company

Named as TIME’s “100 Most Influential Companies of 2022” as well as Fast Company Magazine’s “Brands That Matter” in 2021, Athletic Brewing Company is reimagining beer for the modern, active adult. Their great-tasting craft brews provide a refreshing taste of craft beer, without the alcohol or the hangover. With custom breweries on the east and west coasts, their lineup has earned accolades throughout the industry, even against full-strength beers, including the 2021 US Open Beer Awards Gold medal for Run Wild. Additionally, Athletic Brewing’s “Two for the Trails” initiative donates 2% of all sales to trail and park cleanups and maintenance. Plus, as a part of their IMPACT Program, 1% of revenue goes to non-profit organizations that support positive impact and opportunity from the ground up in their communities. Athletic Brewing’s full portfolio of flagships, seasonal, and specialty brews is available for purchase on its website, www.athleticbrewing.com, as well as the company’s hop-infused sparkling water, DayPack, and subscription offering – The Athletic Club.