Running Room renews partnership with Scotiabank Toronto Waterfront Marathon

Canada Running Series is delighted to announce one of the world’s leading running retailers, Running Room, has renewed their multi-year partnership with the 2017 edition of the Scotiabank Toronto Waterfront Marathon, Half marathon & 5K, to be run on Sunday, October 22nd. Running Room will host the official marathon and half marathon Training Clinics and take on the Official Merchandise sponsor to complement their Official Sporting Goods Retailer category. In addition to financial support, this collaborative partnership will also include cross promotions over the next 5 months with New Balance, the new Athletic Footwear and apparel partner of the event.

“We’re thrilled to have Running Room return to Scotiabank Toronto Waterfront Marathon,” said Canada Running Series president, Alan Brookes. “They have been an outstanding partner since 2007 and have played a vital role in building the success of our IAAF Gold Label race. They also bring unparalleled product support and advice to our runners, and their passionate, unwavering support for running in Canada, especially through their training clinics, has been invaluable. We’re also very excited to see their line of STWM Official Merchandise and Training shirts this year, which will be made available online.”

According to John Stanton, Founder of the Running Room:

“The Running Room is proud to sponsor the Scotiabank Toronto Waterfront Marathon, a prestigious  IAAF Gold Label Marathon and one of only 5 in North America, the likes of Boston, Chicago and New York. The uniqueness of the Scotiabank Toronto Waterfront Marathon is everyone from the recreational runner to the elite world class athlete enjoys the gold label delivery from start to finish of the various events under the leadership  of Alan Brookes and his team!”

Running Room’s internationally famous training clinics begin the week of June 19th at more than 40 store locations across Ontario, for the Scotiabank Toronto Waterfront Marathon and the Half marathon. 5K training begins the week of August 14th. Visit the Running Room website for details on times, dates and store locations.

About Scotiabank Toronto Waterfront Marathon

An IAAF Gold Label race, the Scotiabank Toronto Waterfront Marathon is Canada’s premier, big-city running event, the Athletics Canada National Marathon Championships, and the Grand Finale of the 7-race Canada Running Series. In 2016 it attracted 26,000 participants from 70 countries, raised $3.24 million for 182 charities through the Scotiabank Charity Challenge, and contributed an estimated $35 million to the local economy. The livestream broadcast was watched by more than 72,000 viewers from 129 countries. STWM.ca

About Running Room

Running Room is proudly a Canadian family-owned company. It originated in 1984 out of founder John Stanton’s wish to purchase quality running shoes from someone knowledgeable about the sport. New to the sport of running, John had a thirst for knowledge as well as a desire to buy the right product. This entrepreneurial retailer decided to fill a niche in the marketplace by opening a small one-room store in the renovated living room of an old house in Edmonton, hence the name, “Running Room.” The concept was highly successful, and the stores have since expanded to over 110 locations across Canada and the United States. Running Room is truly a store for runners by runners. All team members are runners whose philosophy is that if you’re out there running on the same roads as the customers, you can better relate to them. runningroom.com 

Media Contacts

Alan Brookes, Race Director, Scotiabank Toronto Waterfront Marathon
alan@canadarunningseries.com, 416-464-7437

Liz Caine, National Events, Running Room
lcaine@runningroom.com, tel:780.439.3099 ext 246